About us

ALOUCAR was formed in the summer of 2021 when the world was still battling through the Covid-19 pandemic and encouraging everyone to be vaccinated.

Two sisters Louisa and Cara had a vision to spread messages of hope, inspiration and motivation through clothing. The world had dramatically changed, things that were easy or possible before were now increasingly more difficult - everyone was affected irrespective of age, location or status. Not seeing friends and family for long periods of time needed incredible strength and resilience. Social media, Facetime and weekly Zoom quizzes became the 'norm'. But one thing never changed and that was the uplifting messages that people casually exchanged online or when allowed to meet 2 metres apart.

Messages such as 'Stay safe', 'Be kind' and 'Be strong', these statements connected people and made them feel part of something bigger.

It's this thinking that is instilled in the ALOUCAR brand, so join us in inspiring others through clothing that speaks for itself!

And, continue to stay safe out there!
Louisa and Cara xxx